If you've been listening to The Daily with Michael Barbaro this summer, you already know how his interviews have shaped the conversation around the 2026 midterm elections. The episodes dig into everything from battleground states to the economy, and they often end with a pause that makes you think. Now imagine gifting that daily ritual to someone who hasn't tried it yet. The All of The Times Subscription Gift Set does exactly that - and it adds a physical present to unwrap.
For $29.99, this set combines a full year of digital access to The New York Times with a colorful NYT beanie. That's the kind of gift that works for the holiday season, a birthday, or even just a "thanks for late-night conversations" gesture. But what do you actually get? And how does the beanie fit? Let's walk through the design, the sizing, and a few styling ideas that make this more than a box of yesterday's news.
Overview
The All of The Times Subscription Gift Set is a unique hybrid: it pairs a digital subscription with a physical beanie. The subscription side is the full New York Times bundle, which includes:
- News: Check out political reporting, culture analysis, and long-form features from The Times newsroom.
- Games: The headline here - literally - is Wordle, but you also get Spelling Bee, The Crossword, Connections, and more.
- Cooking: Think 20,000+ recipes, seasonal guides, and a daily suggested menu.
- Audio: This is where The Daily podcast lives. With a subscription, the recipient gets ad-free access to every episode on the NYT Audio app, Apple Podcasts, and Spotify. That includes not just the weekday episodes with Michael Barbaro, but also "The Headlines" for a quick morning update and "The Sunday Read" for long-form narratives.
- Wirecutter: Real-world product reviews to help them buy better.
- The Athletic: Team-specific coverage, analysis, and live scores.
The beanie is the part you can wrap. It's a classic knit with the NYT logo sewn on, and it comes in a range of colors - the "colorful New York Times beanies" the product page mentions. The whole set costs $29.99, which is a weirdly good price for a year of news access plus a real hat. As the midterm election season ramps up, that news access becomes even more valuable - you're giving someone the tools to stay informed for the next 12 months.
Details
Design
The beanie is designed to be understated but recognizable. The NYT logo is the centerpiece, and the knit texture adds a little dimension without shouting. It looks like something you'd see on the head of a person who quotes headlines in conversation. That's a compliment.
If you want to coordinate the beanie with other items from The Daily's t-shirt collection, the Stacked Logo Embroidered Shirt - Orchid ($29.99) is a strong choice. The orchid pink softens the beanie's heavy winter vibe, and the embroidered logo gives the same newsprint feel as the beanie. The Stacked Logo Shirt - Blue Spruce ($29.99) takes the opposite route with a deep, woodsy green that matches almost any beanie color. Both shirts are cut from a cotton blend, they fit true to size, and they work as a base layer when the beanie comes out.
Fit
Beanies are a "one size fits all" product in most cases, and this one is no exception. It's a ribbed knit with a fold-over cuff, so you can adjust the length as needed. The cuff also gives it a snugger feel if you prefer a hat that stays put during a morning run. For people with smaller heads, just fold the cuff down an extra time. For larger heads, let it sit looser. There's no brim or shape to fight with, so it's about as low-maintenance as a winter accessory gets.
The material - without getting into specific fabric percentages - is soft enough to be comfortable against bare skin, and it won't feel itchy after an hour of wear. If you're buying this as a gift and you're unsure about fit, remember that a beanie is forgiving. It's not a fitted cap.
Styling
You don't have to wait until December to use the beanie. In early fall, pair it with a light jacket and the B2B Bags | Funny Business Reusable Bag ($25.99) for a workday-adjacent look. The bag is a tote with a witty corporate slogan that feels very "I read The Times during lunch." It's a clever companion piece.
For a more polished getup, the beanie works well with either of the Stacked Logo shirts. The orchid shirt adds a pop of color on a gray day; the blue spruce keeps things muted and earthy. Both shirts are $29.99, so you could assemble a full outfit - shirt, beanie (from the gift set), and a bag - for under $90.
Also, think about how the recipient will use the subscription. If they're a Wordle enthusiast who posts their score every morning, they'll likely use the Games section daily. If they're a sports fan, The Athletic becomes their new home. The beanie, meanwhile, will sit on their shelf until the first cold snap, then become part of their rotation. That's a gift that keeps reminding them of you.
Where to Buy
The All of The Times Subscription Gift Set is available at the official The Daily store. When you order, you'll choose the beanie color from the available options. Keep in mind that the subscription is for new subscribers only; if the recipient already has a NYT subscription, this gift won't stack. The set ships as a physical item, so you can wrap it and hand it over.
If you're exploring other gift ideas, explore the full collection to see the other beanies, totes, and tees. The Stacked Logo Embroidered Shirt - Orchid and Stacked Logo Shirt - Blue Spruce are both in stock at $29.99 each.
FAQ
Is the All of The Times Subscription Gift Set a physical product? Yes. It includes a physical beanie that ships to you, along with a code or voucher for the one-year digital subscription.
Can the subscription be added to an existing New York Times account? No. Gift subscriptions are intended for new subscribers only and are not transferable to existing accounts.
What colors does the beanie come in? The product page lists colorful New York Times beanies, and you'll be able to select your preferred color at checkout.
How much does the bundle cost? The All of The Times Subscription Gift Set costs $29.99, which includes the full one-year digital access and the beanie.
Where can I find the official product page? You can find it at this link on The Daily Merch Store.
If you're looking for something that connects the news habit with a wearable reminder, the All of The Times Subscription Gift Set is a good place to start. - -
Ready to grab yours? Check out the All of The Times Subscription Gift Set in the store.
